Search Engine Optimization SEO Audit in Cochin, Kerala.
SEO Engineer offers reliable SEO Audit or Website Auditing.
What is SEO Audit?
Search Engine Optimization Audit is the detailed assessment of your website along with your competitor’s website to find out if you should perform any tweaks to maintain or improve your Search Engine Results Page (SERP) position. SEO Audit helps to see how your site is currently performing in major search engines and how much it could perform in major search engines. SEO Audit also helps to identify any missed SEO opportunities to bring more business. It analyses how friendly it is to search engine robots, the architecture, core keywords and usage of keywords in Meta tags and content.
What are the benefits of conducting an SEO Audit?
- It helps in increasing traffic to your website
- To gain qualified leads
- To maintain or get top ranking in natural search results for your target terms
- Connect with more customers searching for your product offerings
Why does my website need SEO Audit?
There are many reasons you should perform SEO Audit. You may argue that my optimizer has done everything possible to achieve high SERP position. That may be true but search engine algorithms are improved daily to show more relevant results to its searcheer. A good example is the Panda & Penguin algorithm update done by Google which cost many companies to lose their revenue by 50% and some went bankrupt because they have lost their top positions in SERP. SEO Audit can’t predict what changes may happen to search engine algorithms but it helps in taking remedial measures to avoid major disaster or loss in revenue.
Your competitor is trying to improve his SERP position and may have taken some drastic measures to achieve it. You have to take counter measures to maintain or regain your SERP Position.
It can help to find out if you have missed any SEO opportunities or to include newly evolved SEO Opportunities. It also helps to find if there are any obstacles preventing your website from attaining high SERP position.
How often should you do SEO Audit?
If you have a drop in Search Engine Results Page (SERP) position you can take it as a clear indication that it is time for SEO Audit. SEO Audit helps you to find out why you lose your SERP position and to take measures to improve your position. So do I wait till I find a drop in my SERP to do SEO Audit? Prevention is always better than cure. After doing auditing and making necessary tweaks to your website it takes almost the same time to take effect as it has taken during the initial Search Engine Optimization. So if you want to maintain or better improve your SERP positions always do SEO Audit once in every 6 months and for websites who are facing very high competition its better to perform SEO Audit once in every 2 months.